Blog

In our years of experience providing full-service marketing services for companies in every vertical, we’ve amassed a wealth of knowledge and insight. In our blog articles, we love to share our experience, providing tips and advice for helping you grow your business through effective marketing strategies and tactics.

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New Logo, Now What? 5 Ways to Rebrand Your Business

Mar 10

Your brand is woven into the fabric of your business. From your email signature to your logo, your brand is everywhere. It helps people recognize your business,...

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FAQs: Everything You Need to Know About a Brand Standards Guide

Mar 02

Establishing your brand is one of the most important aspects of your marketing strategy. Naturally, people are creatures of habit – comfort and consistency are paramount. That...

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3 Reasons to Add a LinkedIn Marketing Strategy

Feb 27

Managing a LinkedIn page means more than maintaining a business profile. Advertise, participate in groups, post status updates, grow your network, and more!

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3 Ways Digital Media Can Help Promote Your Event

Feb 20

With an exponential increase of Internet users in the past decade, it’s no surprise that businesses are flocking to the online world to achieve advertisement success. Without...

Why You Need Print Material to Promote Your Upcoming Event

Feb 16

Unlike digital advertisements, a print piece can be placed anywhere – at the local coffee shops, bus stations, nearby restaurants, and hundreds of other places. Other benefits...

Part Four: Website Accessibility Test … Is Your Website Navigable Without a Mouse?

Feb 08

Ever wonder what would happen if your mouse suddenly died in the middle of browsing a website? How would you navigate through each page? Thinking about this...

Part Three: WCAG Compliance & Rethinking the Carousel Trend

Jan 31

Along with WCAG 2.0 Level AA compliance issues, countless statistics and studies show, carousels aren't as effective as once thought.

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Reviews Management: Increase the Quantity & Quality of Online Reviews

Jan 25

We all know that potential customers are making decisions based on your reviews, but did you know that search engines are doing the same thing?

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Part Two: Color and ADA Website Compliance

Jan 23

Color plays an important role on websites relaying a specific mood and theme to the user. Red can emphasize passion and activity; blue, calmness and trust; and...

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Part One: The Importance of Having an ADA-Compliant Website

Jan 22

Before the Internet, business owners had to ensure their brick-and-mortar establishment was accessible to those with disabilities. Now, with the increase of businesses having an online presence,...